3 Essential Networking Tips for Professionals

Leland Sandler | Executive Advising

Executive Advisor Leland Sandler speaking at an HR Conference in Amsterdam

As an executive advisor, I strive to help professionals expand their presence, knowledge, and leadership skills in today’s complex and ever growing business world. One of the most significant and effective ways to progress your career is through the practice of networking.

Some business professionals believe that the best way to succeed is to focus entirely on oneself and one’s own work. They believe it is better to concern themselves with their own responsibilities and aspirations than to look around at what everyone else is doing. However, while growing as an individual is certainly significant, engaging and communicating with other professionals in your field is equally important; in fact it is essential.

Job networking plays a key role in the success of your career and of your business. The larger your business network, the larger potential you have to gain customers, job opportunities, recognition, and resources. Listed below are several essential networking techniques for any professional looking to increase their influence and success while creating real, powerful change in their industry.

 

1. Social Media

In today’s internet based society, many people are engaging more online than they are in person. Social media has provided us with numerous unique platforms that allow us to engage and interact with people who share our interests from all around the world. Through sites like Linkedin, Twitter, Crunchbase, About.me, and more, we are able to make connections with people we might otherwise never come into contact with. For this reason, building professional profiles and participating in conversations online are essential aspects of successful networking.

 

2. Conferences and Seminars

While social media has come to play a major role in today’s professional networking strategies, classic, face to face interactions are still very relevant and important. Attending conferences and seminars provides a great opportunity to make real, in person connections with leaders in your industry. Many conferences will provide published lists of all attendees of the event. To get a head start in the networking process, make a list of specific individuals you would like to meet that may help you gain valuable insight and move forward in your career endeavors.

 

3. Networking is a Two-Way Street

It is important to remember that networking is not meant to be used only for your own benefit. Instead, networking should be viewed as a two-way street. Networking isn’t all about figuring out how you can best gain from connecting with another individual. Networking is about building mutually valuable relationships. It is best if your goal in connecting with another is to see what value you can provide to them. If one side is gaining everything and giving nothing in return, the relationship is sure to fail or be very short lived.

Creating Change Through Lateral Leadership

Lateral Leadership - Leland SandlerIn my previous blog, I discussed several basic strategies for effectively demonstrating lateral leadership. Lateral leadership is a form of leadership where no particular title or position is required. It encourages coordination and cooperation between different groups and departments all working to achieve a common goal. You do not need to be a high level CEO or manager to be a leader. Leadership is not about waiting to be called upon to give instruction. Rather, it is about identifying the opportunities to step in and demonstrate leadership in a way that will create initiative and positive influence within the group.

Honing the skills to become an effective leader takes time and patience. However, the payoff is certainly worth it. By mastering the following strategies for lateral leadership, you will soon find doors to success swinging open with endless opportunities to create valuable change for your organization.

Networking

Establishing a broad network of relationships with people both inside and outside your company and field of expertise is an essential part of becoming a lateral leader. Through networking, you will find people who are willing to offer you support and people who can provide you with connections to even bigger networks, expanding your overall capacity for success.

Consultation

Take the time to meet with your team and the people you are working with. Ask about their ideas and opinions on how to achieve the task at hand while sharing your own thoughts and ideas as well. Reacting to one another’s ideas and bouncing different ideas of each other will help you learn how the goals of the group will be completed most effectively for everyone involved. There is always more than one way to go about completing a task. Some managers will stick strictly to their own strategies that have worked in the past. However, every individual is unique and works in a different way. Instead of forcing your way on others, try engaging in more productive consultation.

Building a Coalition

Simply put, there is strength in numbers. Gathering a group of influential people together around a common goal will create a higher sense of authority and lead to higher levels of support. Building a coalition of supporters and individuals who believe in the same goal plays a vital role in lateral leadership. Instead of standing alone, find others who are going to be affected by the change you are proposing and get them on the same page. Once everybody understands and supports the big picture, each individual will take on their necessary role to lead the organization into the great and inevitable change that is sure to follow.